Web Intelligence, World Knowledge and Fuzzy Logic - The Concept of Web IQ (WIQ)

Given the ambiguity and imprecision of the "concept" in the Internet, which may be described with both textual and image information, the use of Fuzzy Conceptual Matching (FCM) is a necessity for search engines. In the FCM approach, the "concept" is defined by a series of keywords with different weights depending on the importance of each keyword. Ambiguity in concepts can be defined by a set of imprecise concepts. Each imprecise concept, in fact, can be defined by a set of fuzzy concepts. The fuzzy concepts can then be related to a set of imprecise words given the context. Imprecise words can then be translated into precise words given the ontology and ambiguity resolution through a clarification dialog. By constructing the ontology and fine-tuning the strength of links (weights), we could construct a fuzzy set to integrate piecewise the imprecise concepts and precise words to define the ambiguous concept.